NOT ALL ANTIOXIDANTS ARE CREATED EQUAL. SO WHAT SETS ELLAGIC ACID APART? Ellagic acid is a polyphenol found in large amounts in pomegranate pulp and seeds. Its antioxidant power is most active in the liver where it can help with detoxification by binding to ingested toxins and helping to neutralize them. It was recently found that the gut bacteria metabolizes ellagic acid resulting in the production of bioactive urolithins, metabolites that can greatly benefit overall health.